Tata Altroz Launched in India at Rs 5.29 Lakh (Ex-showroom)

The premium hatchback sheds the conventional Tata image, gets contemporary style and a long list of features.

Tata Motors has launched its highly anticipated Altroz in India at Rs 5.29 lakh (ex-showroom). Based on the 45X concept showcased at the 2018 Auto Expo, the captivating Altroz undercuts the competition by a good margin. The mature yet stylish Tata hatch debut’s Agile Light Flexible Advanced (ALFA) architecture. For the uninitiated, Tata Altroz is among few cars from India to bag a full 5-star rating in the recently held Global NCAP crash tests. It comes with five variants and two engine options.

Tata Altroz Prices at a glance

Tata Altroz has been intelligently priced as it undercuts its major rivals, the Maruti Baleno and the Hyundai Elite i20. Have a look at the prices of the Altroz variants. 

Price Table

*All prices are ex-showroom, pan India

Engine & specifications

The Altroz premium is being offered with two engine options – 1.2-litre petrol and 1.5-litre diesel. As the new emission laws set to operate soon, both the engines are BS6 compliant. While the petrol puts out 83PS of max power and 113Nm of max torque, the diesel engine generates 90PS of top power and 200Nm of excellent torque. The powerful motors are linked to a five-speed manual transmission. Automatic isn’t offered this time but it is likely to be at a later stage.

Dimensions

Although the Tata Altroz is longer and wider than its primary rivals, the Baleno and Elite i20, the wheelbase is shorter. It gets a decent boot space of 345L.

Features

Tata wants everyone to taste luxury, that’s probably the reason why all the variants get body-coloured bumpers, door handles, blacked-out B-pillar, piano black ORVMs, tilt-adjustable steering, automatic door re-lock, front power windows and spoiler. Other features higher up the trims include projector headlamps, LED DRLs, cruise control, push-button start/stop, electrically adjustable ORVMs, auto AC, R16 Laser-cut alloy wheels and rear AC vent.

For the tech buffs, it gets a 7-inch touchscreen infotainment system by Harman with Android Auto and Apple CarPlay compatibility, 4 speakers, 2 tweeters, steering mounted controls, WhatsApp and Text messages readout, fast USB charger and voice command for phone, media and climate control.

Safety

The strength of the Tata Altroz is certified by the 5-star rating it got in the Global NCAP crash tests. In term of standard safety features, it gets dual front airbags, ABS (Anti-lock Braking System) with EBD (Electronic Brake-force Distribution) and CSC (Corner Stability Control), reverse parking sensors, ISOFIX child seat anchorage, driver & co-driver seat belt reminder, immobiliser, drive away locking, high speed alert system, auto door relock (if no entry in 30 seconds), key lockout protection and impact sensing auto door lock.

The protective features available in higher Altroz variants include auto headlamps, rain sensing wipers, rear wiper with washer, front fog lamp with cornering function, rear fog lamps, anti-glare IRVM, dual horn and voice alerts for door open (all doors), drive mode engaged, seat-belt reminder and tailgate open.

Competition

The aggressive pricing of the Tata Altroz is likely to create a stir in the segment. It will be taking on the premium hatchback segment-leader Maruti Suzuki Baleno, Hyundai Elite i20, Toyota Glanza, Honda Jazz and Volkswagen Polo.